How and why professionals must leverage LinkedIn’s Group Statistics dashboard?

Today’s well-connected and highly ambitious professionals, irrespective at which stage of their careers they are, well realize the fact that online networking is a crucial aspect in terms of climbing the ladder of success in today’s highly competitive work environment. So have you ever given a thought to any particular LinkedIn Groups that would be most fruitful to your career’s success?

Have you tried to explore new groups and pondered, how active this group is, or it’s the one for you, figuring out what kind of professionals are there in it. If not, by doing go, you will realize  how LinkedIn’s comprehensive Group Statistics dashboard comes into play here. It provides detailed insights into different groups, available for invariably all groups on the site. Let us try and find out how and why today’s ambitious professionals need to leverage the tool:

The Group Statistics dashboard or Group Statistics tool, whatever you may call it, now focuses on three aspects, namely growth, demographics, and activity; elaborated as follows:

  1. The demographics view shows who is there in the group.  It gives details of the seniority level, industry, function/role, location etc of the different professionals who form part of the group.
  2. It is easier to know which groups are local, and the ones that cater primarily to entry-level types versus CEOs, or those focused in your own domain.
  3. It shows how a particular group has evolved over time; some with real fast growth may earn the ‘Sky-rocketing’ badge!
  4. The activity panel focuses on discussions and comments, which are at the heart of most professional conversations in LinkedIn Groups.
  5. It shows recent job/ promotion counts for that group, indicating whether it’s being actively moderated by members and managers.

Understand your group better with new insights

To find the right design fit, the research team also tried out many design ideas for a multitude of layouts, color palettes and typography. Even though the researchers did try to test for all the possible circumstances, it still missed out on a few things initially while devising a new version of Group Stats. But in situations like this, they would often turn to users and their feedback that helps them improve the product by acting on their inputs. The idea was to make the product more useful to members by seeking a constant feedback from them and incorporating it future versions.

The site has designed each infographic view for highlighting the most vital signals that a professional would need to help him or her understand the group better. Giving an insight into LinkedIn Groups that comes along with its new statistics dashboard, the site designers and programmers reveal their broad mindset that, while designing web-based products, sharing holds the key these days.

You can check any of your groups (or begin with the Groups Directory in case you are new to Groups). By clicking the ’Group Statistics’ box just on the right-hand side of the group’s page to access the new version.