When Google first unveiled Gmail almost seven years ago, it didn’t apparently copy Microsoft’s Hotmail or Yahoo Mail. Gmail was created for an...
Social networks, the ensuing over-sharing of sentiments and a flurry of comments online have created a significant self-sustained source of relief as...
Google Analytics allows a business site owner irrespective of the domain to analyze web traffic flow through a reliable metric. Here I am pointing to...
There are moments when you just want to share something with your friends, albeit not perhaps your Facebook friends. Instead of Facebook, you may opt...
Welcome to another weekly edition of Search and Social updates — packed with announcement, alliance, disputes and axing down services or...
Social media is probably most effective and the most affordable channels of sales & lead generation. But it’s a double-edged sword that can also...
Social media users typically rely on friends, relatives, office colleagues and peers to make their key purchase decisions. They usually resort to...
In the current competitive environment, even a minor cribbing from an anonymous customer about you can go viral fast. No company wants to emulate the...
It has become imperative for emerging as well as established businesses cutting across domains to ensure an optimum usage of social media. Marketers...
As past experience and experiments show, a particular day of a given week and even hour of a typical working day at which marketing emails are...
The fact remains that conversion rates are higher clearly on certain days and hours than others. Theoretically speaking, if you are able to get your...