March 24, 2016 / admin
BUSINESSES AT LARGE TEND TO NEGLECT CUSTOMER FEEDBACK: MOBILE APP SURVEY
Customer feedback plays an important role in roadmap prioritization for businesses. Amongst the various sources available for customer feedback, mobile…
February 4, 2016 / admin
A STEP BY STEP GUIDE TO BASIC CALL-TO-ACTION
In marketing parlance, a call-to-action (CTA) is an instruction to the intended or unintended click through audience to provoke an…
February 1, 2016 / admin
HOW TO DO INFLUENCER MARKETING IN THE DIGITAL AGE
If you want to climb Mount Everest you aren’t going to do it alone. You need help; you need a…
January 20, 2016 / admin
You are wasting some serious money on AdWords, if…
There’s nothing like Google AdWords & I am a huge fan of this self-serving Ad platform. But one thing is…
January 15, 2016 / admin
3 NOT SO POPULAR BUSINESS IDEAS TO POSITIVELY IMPACT YOUR PPC CAMPAIGN
How about trying out something new or out of the box for your PPC campaign in 2016? Listed below are…
January 13, 2016 / admin
BY 2018, 50% CONSUMERS WILL PREFER USING SMARTPHONES OR WEARABLES FOR MAKING AN ONLINE TRANSACTION
It’s not just smartphone searches that are currently outnumbering desktop online visits. If a US online survey is to be…
December 30, 2015 / admin
THREE DEADLY B2B PPC MISTAKES OF 2015 THAT YOU CAN BETTER AVOID IN 2016
There aren’t any such visible differences or magical formulas when it comes to approaching a certain B2B or B2C PPC…
December 16, 2015 / admin
HOW TO IMPROVE THE EFFECTIVENESS OF YOUR LANDING PAGES BY USING ADWORDS SCRIPTS
As they say, any landing that you can walk away from….is a good one! Well, you don’t want that to…
December 2, 2015 / admin
TIPS TO ESCALATE YOUR WEBSITE’S RANKINGS IN SERP AND BOOST CONVERSION RATIO
The two main objectives of every online business are getting the best possible conversion rate and the highest rank in…
November 30, 2015 / admin
HOW TO IMPROVE USER EXPERIENCE OF YOUR WEBSITE
An excellent User Experience is at the heart of everything they do at Google. So if you are continually optimizing…
November 26, 2015 / admin
HOW TO MAKE MOST OUT OF BLACK FRIDAY’S PEAK SHOPPING HOURS
While it’s true that Shopaholics don’t need any reason or season to shop, when you’re approaching a once in year occasion…