August 21, 2012 / Chetan Asher
5 secrets of successful social media conversation
Whether you are looking to build your own brand equity as a domain expert, your business identity as whole, or…
July 28, 2012 / Chetan Asher
Handy resources for real time social keyword search
When you want to gather or research semantic keywords relevant on the social web in real time, you can do…
July 16, 2012 / Chetan Asher
‘Fake’ profiles and ‘likes’ haunt Facebook
The issue of fake profiles has become disconcerting and discomforting for Facebook after a BBC investigation that suggests many companies…
July 10, 2012 / Chetan Asher
Identifying Influencers and lead generation with social media
While resorting to digital media in order to mobilize marketing initiatives, companies irrespective of size and domains resort to an…
May 10, 2012 / Chetan Asher
How are brands accounting for their dollars spent on Facebook ads?
For its part, world’s top social site Facebook has made repeated efforts to quell concerns of marketers about its ads’…
February 13, 2012 / Chetan Asher
Ways and means to deal with miscreants online
People with malicious intentions make use of legitimate third-party applications at times to more easily spread spam, to abuse social…
February 1, 2012 / Chetan Asher
False ‘bait’ page trick Facebook users into ‘clickjacking’
‘Clickjacking’ has emerged as a point of worry for Facebook. The world’s popular networking site, dealing with the hassles of…
January 30, 2012 / Chetan Asher
US law enforcement agencies seek an app to monitor social sites
The FBI, according to media reports, intends to step up the social networks’ monitoring, and sought more assistance to build…
January 22, 2012 / Chetan Asher
Search giant fights charges of favoritism and breach of privacy
Google’s popularity revolves around its ability to let surfers find the right webpages. With the advent of social web, wherein…
January 2, 2012 / Chetan Asher
Key aspects of successful social media strategy
Social media has truly come of age, as its adoption by businesses around the world attests. Smaller corporate entities need…
December 27, 2011 / Chetan Asher
Six steps to boost your social media presence
Implementing social media strategies in a well-planned manner is extremely important from the point of view of building awareness about…