If you’ve taken the wise decision to boost the SEO of your website but aren’t seeing any returns in terms of increased traffic, leads, or sales, it’s time to look into why your SEO efforts are failing. Of course, there could be several reasons why your SEO efforts may be dying, but here’s a list of the most common SEO blunders.
1. Website Design
The key to attracting customers is to have a well-designed website. However, it is critical to incorporate SEO into the design. Some common web construction blunders, such as a lousy content strategy and insufficient on-site SEO optimization, might cause your website’s traffic to slow down.
2. Website Speed
The speed of a website has an impact on its SEO rankings. Because smartphones have become the most popular browsing device, it is critical for websites to improve their website speed. A slow site can send a potential lead to a competitor’s site. As a result, one of the causes you’re overlooking could be a delay in site loading.
3. Content Gaps
People frequently interact with websites that provide them with the information they seek. Having content gaps on your website can cause visitors to leave and you to lose a potential lead. Even though keywords are a significant SEO component, the lack of organized content can limit the influence of keywords and, as a result, the rankings!
4. Duplicate content
Content plagiarism continues to be a problem for most websites. Duplicate content can confuse search engines as to which version of a piece of content is the primary one, or it can lead to people linking to numerous copies of the same piece of content, fragmenting the value of those links.
Having these issues identified can assist you in resolving your SEO issues. In addition, hiring a professional with years of experience, such as eBrandz, can help you detect all of these issues and boost your website’s ranking in no time!