If you are not monitoring and measuring, you are not successfully marketing, they say. Now when it’s about measuring, a plethora of norms and benchmarks are there for...
Tag - Google Analytics
Google Analytics tells you how online visitors arrived at your site by finding it either through random search, recommendation or keyword specific...
Different PPC platforms allow you to access different niche or specific audiences. So it is necessary to do a thorough research on the PPC markets...
There are several reason why your ad is often not shown on Google. There are certain updates, which often take place in the AdWords system and so...
A PPC (pay per click) ad campaign can prove to be a very effective source of online traffic and revenue. PPC listings are generally considered that...
The biggest benefit that Google adwords management as part of any PPC campaign offers is its being a very specific mode of direct advertisement. Not...
Google Analytics allows a business site owner irrespective of the domain to analyze web traffic flow through a reliable metric. Here I am pointing to...
This is a concluding part of our insightful series of articles focusing on the latest version of new Google Analytics and the changes made to it. The...
Engagement Goals as part of Google Analytics help track success metrics focused around visit depth as well as time spent on site. To enhance the...
By creating an additional dashboard your account, you can focus on some of your key metrics. Google Analytics has made available the new dashboards...
Every business site is different and unique, in its own way. Of course, it is not possible to customize macros aspects of the analytics. In the...