May 19, 2012 / Chetan Asher
Targeted keywords discovery and your content strategy
The first important step in a marketing campaign’s conceptualization, Search Marketing included, is to assiduously define its target audience –…
February 9, 2011 / admin
Tips for creating impactful and successful ads
The text of your ad will determine the success of any search-driven campaign to a large extent. Its content is…
October 31, 2010 / admin
Importance of keyword relevancy and tips to ensure it
A crucial aspect of a successful Google AdWords account is the relevancy of ads, key terms and site. A measurement…