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Tag Archives: website optimization techniques

How to employ Google advanced search for semantic keyword generation?

In your search engine optimization strategy, semantic search denotes identifying the right set of keywords on basis of target user intent, as in the real world, and then create site content around those terms. The realm of semantic keyword involves a database of core terms that are full of obvious context and not just literal meaning instead of merely chasing words and phrases boasting of higher search volumes. Continue reading

Tips to effectively track and enhance performance of your campaigns and site

Obviously if you are putting your precious resources into driving traffic to a webpage, the content of that particular page is worth every dollar that you spend. You can employ web tools such as Google Analytics for tracking how effective and helpful that content has been in getting you meaningful conversions. Continue reading