In the online realm and the vast World Wide Web, the ‘search’ is invariably on for that next big thing. Quora is one website, which is probably...
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Blogs are also hosted by individual professionals as well as corporate entities who are keen to venture out online, create buzz with their posts, and...
The term ‘blog’ is said to have been derived from ‘Weblog’, which denotes website-blog. Blogging has no doubt, revolutionized as well as democratized...
A corporate blog is not just a form and platform for self-promotional communication. Do not use it as a tool for propaganda, which is not going to...
If you are not quite sure a corporate blog is relevant to your branding exercise, you must rethink. Many astute B2B marketers’ experience has shown...
In its quest to give the most relevant and precise results as fast as possible to its users, Google has taken a step further, enabling them to share...
Many B-2-B entities are turning to social media to check out what’s being talked about their brand online. They are rightly keeping a tab on...
A common misconception prevailing about using social media is that once you put up something, you can just let it be, and then things will take care...
It is important to realize that social media usage is something that demands skill and experience. The individuals in charge of it must be proficient...
What are the repercussions when a specific strategy or behavior pattern is deemed antisocial by a large section of social media users? Two large...
Social media platforms like YouTube, Facebook and Twitter have been accepted as highly effective means of reaching out to consumers. Businesses and...
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Milind Mody
Founder - CEO