An updated and well-maintained LinkedIn Profile serves as your professional identity online. But that does not always happen largely because nowadays...
Author - Chetan Asher
The important thing is to understand when to employ A/B or multivariate tests on basis of the end result that you are seeking. Trying out different...
If you are keen to increase online leads and business from your site, the analysis techniques along with best practice approaches are of prime...
With a new Facebook brand page, the focus will now shift to telling an authentic story that users can relate to for them to identify with the brand...
Social Media
The contexts and contours of brand interactions likely to change on the social site; here’s how!
There have been extreme reactions to Facebook Timeline changes. For instance, a post by media expert Zack Whittaker (A ‘stalker’s...
Social Media
How the News Feed changes and the addition of the ticker will impact fan marketing on Facebook?
As you would be aware, Facebook has recently announced a set of changes to the platform, most of which have already been rolled out. The most major...
Facebook’s new list of changes just announced is likely to put additional pressure on advertisers to throw up compelling content in order to...
Right since its beginning, your Facebook profile has been the avenue for you to tell your story to the people who matter. Users treat the social site...
For improving the conversion rates of specific pages or your business site as a whole, it is vital to choose the right type and mode of experiment...
To make use of the Website Optimizer tool, you are simply required to choose the important aspects that you want to thoroughly test. These can...
When checking Analytics reports, it’s difficult at times to exactly visualize how site visitors navigate on any given webpage. For the purpose of...
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