May 7, 2012 / Chetan Asher
In-house social networks grow in popularity
Even though networking has emerged as a major online trend, many corporate entities outside of the Web periphery have been…
May 5, 2012 / Chetan Asher
Measuring the value and success of Facebook ad spend
As Facebook is all set to go public, one lingering question that persistently looms: does advertising on the popular social…
May 4, 2012 / Chetan Asher
4 Sales Driving Social Media Campaigns
With brands hiring social media companies to increase their fan base, you find companies going crazy to beat the competitors…
May 2, 2012 / Chetan Asher
How much is intrinsic business worth of a social following?
Social marketers are often a divided lot over establishing a measurable link between ROI and a ‘Like’ or ‘Follow’. The…
April 26, 2012 / Chetan Asher
Paid adverts, a first for blogging platform Tumblr
One of the world’s popular blogging platforms, Tumblr, will start selling ads on its pages from next month. The announcement…
April 20, 2012 / Chetan Asher
Likely ‘takeover candidates’ with significant social value – II
After Facebook has successfully completed a deal with Instagram, which site will be the next line? And which of the…
April 19, 2012 / Chetan Asher
Which are the obvious takeover candidates in social arena? – I
After Facebook has snapped up the mobile-driven photo app Instagram, followed by a San Francisco-based startup ‘TagTile’, social media experts…
April 17, 2012 / Chetan Asher
Wall Street firms boost social media presence to engage customers
Those intermittent dashes of deft market analysis served on social sites like Twitter and Facebook betting on a bullish phase…
April 13, 2012 / Chetan Asher
Small Business – Which social media platforms can enhance your brand value?
Social networking sites has in itself become a business today. With every Tom Dick and Harry trying to make money…
April 13, 2012 / Chetan Asher
Google+ New Design – Is it more functional and flexible or cluttered?
Google Plus( the newest addition in the Google family ) underwent a major makeover. These changes were announced on Wednesday.…
April 13, 2012 / Chetan Asher
Instagram Facebooked !
Yes , its true ! The guys at Instagram sold their mobile photo sharing app to Facebook for a stagerring…