April 13, 2012 / Chetan Asher
How to attain customer insight and business growth with social sites?
There are various layers attached to the process of getting a better overview of the brand and its products. It…
April 12, 2012 / Chetan Asher
Cracking the code of e-commerce success on Facebook
A select bunch of promising e-commerce start-ups, supported by the tech world’s pedigreed financiers, are putting their bets on the…
April 10, 2012 / Chetan Asher
Rationale of Facebook’s $1 billion Instagram deal
The Instagram social app fetching a whopping $1 billion in cash & stock has evoked mixed reactions from business analysts…
April 6, 2012 / Chetan Asher
Facebook Timeline – A Boon for Small Businesses!
With Facebook’s another change Timeline, a lot of changes has been incurred. Like every time, everyone’s still wondering – the…
April 5, 2012 / Chetan Asher
6 things to remember while posting a public comment
User feedback on forums and review platforms serves as a highly effective tool to strike a chord with customers –…
April 4, 2012 / Chetan Asher
$100 Free Twitter Advertising Credits for American Express Business Card Members
Twitter, on monday , announced a unique advertising programe for American Express small business Card members and merchants. Two products…
April 3, 2012 / Chetan Asher
Enhanced apps lure tech-savvy shoppers
For a new generation of shoppers, the answer to calls of ‘May I help you?’ from retailers is increasingly an…
April 2, 2012 / Chetan Asher
Higher conversions hinge on social information
Identity management is becoming a big business thanks to an intensely competitive environment in which more and more corporate entities…
March 22, 2012 / Chetan Asher
Implications of Facebook Timeline for small businesses
Facebook Timeline is going to become mandatory for everyone, all companies included, post March 30, 2012. There are several key…
March 20, 2012 / Chetan Asher
Blending basic keyword search with semantic search technology
Instead of simply surfacing a list of ubiquitous blue web links, the all new Google search, will also give more…
March 17, 2012 / Chetan Asher
Why an online makeover is now essential?
The Internet is akin to a permanent storehouse of our past and present interactions. It won’t forget anything posted about…