The structure of your AdWords account largely depends on your business type, domain and your end goal. Accordingly, you need to work out your keyword...
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Welcome to another weekly edition of Search and Social updates — packed with announcement, alliance, disputes and axing down services or...
Google Analytics helps you to follow how your users or the potential customers interact with your site. It’s a handy web analytics tool, which can...
You can choose any particular combination of geographical locations to target with your Google ad campaign, to focus on countries, regions...
By comparing their respective performance, you can work out which of your different ads are the most appealing from your customers’ point of view...
Evaluating ad performance becomes easier with a comprehensive report that allows you to view pertinent data for all your ads, such as average...
For ensuring a successful Google AdWords campaign, the key is to sticking to the basics and also knowing what exactly your target audience expects...
There are a few basics elements, which collectively decide where and when your ad will appear. If its rank isn’t high or up to your...
Welcome to another weekly edition of Search and Social updates — packed with announcement, alliance, disputes and axing down services or...
Google Adwords, Microsoft adcenter
Cross-network compatibility between adCenter & AdWords for trademark owners
Comparing Google and Microsoft trademark policies do have certain things in common and a few uncommon things. It is important that you are aware of...
A recent move on part of Microsoft to let advertisers bid on their competitors’ trademarks definitely needs a closer look. For the company, this...
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Milind Mody
Founder - CEO