If you want to climb Mount Everest you aren’t going to do it alone. You need help; you need a group of climbers to support you through the climb. You...
Tag - marketing
Why SEO Practitioners need to stay focused amidst the ever growing line of misconceptions
Over a decade and half of existence, and still people’s perception towards the SEO industry has been the same as it was during its inception...
You are wasting some serious money on AdWords, if…
There’s nothing like Google AdWords & I am a huge fan of this self-serving Ad platform. But one thing is for sure, it is not fruitful for...
SEO OR PPC SERVICE, WHICH ONE WOULD YOU PREFER IN 2016?
The Search Marketing History Search marketing services have come a long way in their more than a decade long journey. There was a time when marketers...
We all witnessed some major changes in search and content marketing in the year 2015. Those changes have made it clear that creating content, just...
THREE DEADLY B2B PPC MISTAKES OF 2015 THAT YOU CAN BETTER AVOID IN 2016
There aren’t any such visible differences or magical formulas when it comes to approaching a certain B2B or B2C PPC campaign. It’s all...
2015 was exceptionally remarkable for search. This is due to many reasons, but we have selected 10 biggest trends and events that had maximum impact...
Native advertising is growing rapidly. As more companies are trying their hand at this ad format, the spend allocated to other channels like display...
GOOGLE LOSES THE BATTLE OF MOST VISIBLE DOMAIN OF THE YEAR, REPORTS MOZ STUDY
In the recent past, companies like Amazon and Yelp had accused Google of using unfair search practices in its attempt to feature itself prominently...
BE A PART OF DIGITAL CHRISTMAS CELEBRATIONS TO GREET YOUR LOVED ONES
How about a paperless Christmas celebration this Holiday Season? Your Santa Claus had already gone digital last year. He’s now requesting...
FORTUNE 500 AND SOCIAL MEDIA – WHAT THE CORPORATE GIANTS TEACH US
How aggressively Fortune 500 companies promote and protect their brand using social media? Here are the stats for the year 2015 along with how...