There aren’t any such visible differences or magical formulas when it comes to approaching a certain B2B or B2C PPC campaign. It’s all...
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2015 was exceptionally remarkable for search. This is due to many reasons, but we have selected 10 biggest trends and events that had maximum impact...
Native advertising is growing rapidly. As more companies are trying their hand at this ad format, the spend allocated to other channels like display...
GOOGLE LOSES THE BATTLE OF MOST VISIBLE DOMAIN OF THE YEAR, REPORTS MOZ STUDY
In the recent past, companies like Amazon and Yelp had accused Google of using unfair search practices in its attempt to feature itself prominently...
BE A PART OF DIGITAL CHRISTMAS CELEBRATIONS TO GREET YOUR LOVED ONES
How about a paperless Christmas celebration this Holiday Season? Your Santa Claus had already gone digital last year. He’s now requesting...
FORTUNE 500 AND SOCIAL MEDIA – WHAT THE CORPORATE GIANTS TEACH US
How aggressively Fortune 500 companies promote and protect their brand using social media? Here are the stats for the year 2015 along with how...
FACEBOOK IS MAKING IT EASIER FOR iOS USERS TO DISCOVER NEARBY EVENTS
New Year celebrations are just around the corner and if you still haven’t decided on your party destination then Facebook has got some options...
FACEBOOK, GOOGLE & APPLE FEATURE PROMINENTLY IN THE NIELSEN GROUP SURVEY OF TOP APPS OF 2015
Facebook, Google and Apple dominated the list of Top Ten Smartphone Apps of 2015 according to a survey conducted by Nielsen group. In the process...
HOW TO IMPROVE THE EFFECTIVENESS OF YOUR LANDING PAGES BY USING ADWORDS SCRIPTS
As they say, any landing that you can walk away from….is a good one! Well, you don’t want that to happen with your official landing page...
Google considers its users’ web security as one of its top priorities. That’s why it constantly works at providing a more secure web...
Much to the amazement of 1.44 billion monthly active users, Facebook’s currently working to strictly enforce its infamous real-name policy...