In marketing parlance, a call-to-action (CTA) is an instruction to the intended or unintended click through audience to provoke an immediate action leading to tangible...
Tag - conversions
BY 2018, 50% CONSUMERS WILL PREFER USING SMARTPHONES OR WEARABLES FOR MAKING AN ONLINE TRANSACTION
It’s not just smartphone searches that are currently outnumbering desktop online visits. If a US online survey is to be believed, then around...
HOW TO PROTECT YOUR BRAND’S CREDIBILITY FROM FAKE MARKETING REVIEWS
Customer loyalty is not something you own in a day but is achieved after years of quality customer service. Brands, who have achieved bigger things...
If we look back, consumers in the earlier days were quite different. They were seen as a group who’d look at things with a similar perspective...
No matter who you are in the world of business, managing reviews is a highly essential part of one’s online presence. Any corporate sphere that...
Google recently (last month) made some changes to its AdWords platform by including The Dynamic Structured Snippets, which randomly transforms your...
You may remember an old axiom which says, “Any landing you can walk away from is a good one”. But as an entrepreneur, you don’t want that to...
You don’t want the matrix of your online conversion to become quite complicated like the plot of science fiction Hollywood movie itself wherein...
There is a benchmark rule of business – when your business is going great guns, it hides even your visible errors but when things are not going...