Before the pandemic, social commerce was an enticing prospect for the most forward-thinking businesses. However, the right conditions for a social shopping explosion...
Category - Ecommerce
With increasing digitalization, online shopping is getting more popular, everything you need from grocery to personal care is now just a click away...
Ecommerce, Social Media, Twitter
TWITTER ABRUPTLY CALLS OFF IT’S “BUY NOW” SERVICE, REVEALS BUZZFEED REPORT
Twitter recently put brakes on its two-year-old eCommerce plan. The company is reportedly disbanding the team managing the “Buy Now” Button project...
Apple, Ecommerce, Mobile
APPLE TO LAUNCH APPLE PAY SERVICE FOR MOBILE USERS TO BOOST M-COMMERCE ON ITS PLATFORM
In an effort to boost m-commerce on the iOS platform, Apple is reportedly expanding the horizon of its fingerprint-enabled Apple Pay Service beyond...
Ecommerce, Google
GOOGLE’S REPORTEDLY IN THE PROCESS OF MAKING CONVERSATIONAL SHOPPING A DISTINCT REALITY
There is some great news in store for the online shopaholic community as Google is planning to take your online shopping experience to the next level...
Advertising, Content, Conversion, Ecommerce, Google, leads, marketing, Social Media
HOW TO DO INFLUENCER MARKETING IN THE DIGITAL AGE
If you want to climb Mount Everest you aren’t going to do it alone. You need help; you need a group of climbers to support you through the climb. You...
Conversion, Ecommerce, Google, Google Adwords, Pay Per Click
You are wasting some serious money on AdWords, if…
There’s nothing like Google AdWords & I am a huge fan of this self-serving Ad platform. But one thing is for sure, it is not fruitful for...
Advertising, Conversion, Ecommerce, Pay Per Click
3 NOT SO POPULAR BUSINESS IDEAS TO POSITIVELY IMPACT YOUR PPC CAMPAIGN
How about trying out something new or out of the box for your PPC campaign in 2016? Listed below are some easy PPC ideas that will positively impact...
Conversion, Ecommerce, Mobile, sales
BY 2018, 50% CONSUMERS WILL PREFER USING SMARTPHONES OR WEARABLES FOR MAKING AN ONLINE TRANSACTION
It’s not just smartphone searches that are currently outnumbering desktop online visits. If a US online survey is to be believed, then around...
Advertising, Conversion, Ecommerce, Google, Google Adwords, online, Pay Per Click
THREE DEADLY B2B PPC MISTAKES OF 2015 THAT YOU CAN BETTER AVOID IN 2016
There aren’t any such visible differences or magical formulas when it comes to approaching a certain B2B or B2C PPC campaign. It’s all...
Content, Conversion, Ecommerce, Pay Per Click, SEO
HOW TO IMPROVE THE EFFECTIVENESS OF YOUR LANDING PAGES BY USING ADWORDS SCRIPTS
As they say, any landing that you can walk away from….is a good one! Well, you don’t want that to happen with your official landing page...
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Milind Mody
Founder - CEO