There’s nothing like Google AdWords & I am a huge fan of this self-serving Ad platform. But one thing is for sure, it is not fruitful for...
Category - Pay Per Click
3 NOT SO POPULAR BUSINESS IDEAS TO POSITIVELY IMPACT YOUR PPC CAMPAIGN
How about trying out something new or out of the box for your PPC campaign in 2016? Listed below are some easy PPC ideas that will positively impact...
SEO OR PPC SERVICE, WHICH ONE WOULD YOU PREFER IN 2016?
The Search Marketing History Search marketing services have come a long way in their more than a decade long journey. There was a time when marketers...
THREE DEADLY B2B PPC MISTAKES OF 2015 THAT YOU CAN BETTER AVOID IN 2016
There aren’t any such visible differences or magical formulas when it comes to approaching a certain B2B or B2C PPC campaign. It’s all...
Native advertising is growing rapidly. As more companies are trying their hand at this ad format, the spend allocated to other channels like display...
HOW TO IMPROVE THE EFFECTIVENESS OF YOUR LANDING PAGES BY USING ADWORDS SCRIPTS
As they say, any landing that you can walk away from….is a good one! Well, you don’t want that to happen with your official landing page...
HOW TO IMPROVE THE EFFECTIVENESS OF YOUR WEBSITE’S LANDING PAGE
A lot of R&D is involved in creation of a successful PPC campaign. From Researching – to selecting keywords – then Organizing those keywords –...
ELECTRONIC AND NON BRANDED TERMS DOMINATING THIS YEAR’S GIFTING SEASON SO FAR: AN ONLINE STUDY
Celebrations have already begun, especially with Thanksgiving Day about to hit the town. As online shoppers are getting busy as ever ordering their...
With every passing year, the manner in which positivity perked up amongst users and the conversion rates have metamorphosed markedly. If we look...
Google in the present era never ceases to amaze us. And its Customer Match feature does just that. Advertisers use this to draw in the set of...
The reputation of your company comes before anything else and in a crisis like situation it’s better to speed up the recovery process and while...