Search Engine News Updates: March 08-13-2010

Welcome to another weekly edition of Search and Social updates where the battle to claim supremacy between tech titan continues — the picture is changing — search engine colossus Google acquired “DocVerse” to compete with Redmond Vole!, also Google unfurled some improvements for their popular Reader application; And after Google’s recent push in TV advertising, Microsoft’s Bing takes on Google in TV advertising campaign in the UK, in addition to gaining search share in the US, also Microsoft revamped its MSN, and many more interesting Search Engine Optimization news from across the web…
Google Targets Microsoft Office Plugin With DocVerse Acquisition

Stepping up its battle against Microsoft Corp., Google Inc. hoping to gain strong footing as a leader in cloud-computing, last week upped the ante by announcing the acquisition of DocVerse — a startup…

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Microsoft Releases First Android Version Of Tag App

There is no love lost between Microsoft, the company behind the Windows Mobile OS, and Google, which has not stopped the Windows-maker from creating an Android-based version of its Tag application…

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Google Reportedly Testing TV Search With Dish Network: WSJ

Search engine behemoth Google reportedly appears to have set its sights on the television set-top box carrying out a modest test in conjunction with Dish Network Corp., The Wall Street Journal reported late Monday…

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Microsoft Launches Major UK TV Advertising Campaign Aims At Mocking Google

Microsoft is about to unleash its first multimillion-pound UK TV ad campaign to promote its search engine Bing, as part of a major marketing push designed in a bid to steal Google’s dominance of the UK search market share…

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Google Releases Animated Public Data Explorer

Search engine titan Google on Monday unveiled its latest visualization venture from Google Labs experiment called Google Public Data Explorer that empowers people to explore various public data and create their own interactive charts and graphs…

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Microsoft Begins Rolling Out Revamped MSN Homepage

Around four months back the Redmond software giant Microsoft offered a preview of its redesigned MSN homepage. Now as the MSN team has had time to test out different features and designs, and Microsoft on Tuesday formally began rolling out its latest MSN homepage

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Google Opens Business Apps Store For Developers

Just as we reported last month, Google has finally opened up a new online app store for Google Apps called Google Apps Marketplace today, continuing its push into the enterprise, providing a venue for third-party, cloud-based applications to supplement Google’s own online applications…

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Bing Gains US Search — Up 37% Since Launch

Microsoft’s efforts to promote its new Internet search engine Bing appears to be yielding fruits — at the expense of partner Yahoo, but it still remains well behind a so-far unbeatable foe in its battle with Google Inc. According to latest figures from market tracking firm comScore, which shows Redmond software giant’s Bing is making significant inroads against Google and Yahoo in the U.S. search engine market…

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MySpace Revamps Site To Rekindle Growth

As Google attempts to make inroads in the social networking world with Buzz, now MySpace, once the 500 pound gorilla of social networking, with shrinking audiences, deep layoffs and two management shake-ups, has been in retreat for over a year — but the company’s new co-presidents are seeking to turn the site around with a new look…

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Google Bundles Reader With Play For Visually Discovering Great Content

In an aggressive attempt to demonstrate more of what is available via its RSS reader, Google on Wednesday launched a new, labs experimental interface dubbed as Google Reader Play. The new tool aims to simplify things and empowers users to view content from their RSS feeds in a more stylish way…

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Yahoo Enters Into Hollywood Adds TV, Celebrity Shortcuts On Search Page

Yahoo has made its way to Hollywood, it will soon be the hub for information about movies, TV shows, and the celebrities who star in them. Yahoo’s search results have gone Hollywood with the announcement of new search shortcuts for TV shows and celebrities…

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