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Tag Archives: blog posts

Importance of archiving social media communications

As businesses and companies caught in today’s cut-throat competition – both online or offline – look to aggressively market their product and services, social media is taking center stage for its reach, effectiveness and cost-efficiency. Marketers are resorting to dynamic Facebook fan pages, informative blog posts, timely Twitter updates and regular industry updates, to reach out to more and more people on the Web. Continue reading