June 11, 2012 / Chetan Asher
Tracking online users’ footsteps becomes a contentious issue
Microsoft and Google are engaged in an intense high-stakes game of brinkmanship over the controversial issue of advertisers tracing footsteps…
June 6, 2012 / Chetan Asher
Features that make DuckDuckGo a capable search interface
Many prominent enterprises on the Web have tried to take on Google but have not really succeeded. There is an…
May 26, 2012 / Chetan Asher
Ideas to guard against over-optimization penalty
Actions initiated against ‘overoptimized’ sites by Google have been intensified. It seems a series of recent updates are easily able…
May 4, 2012 / Chetan Asher
Paid Inclusion surfaces in certain vertical search areas of Google
Comparison Ads courtesy Google now allow users to compare a host of relevant advertisers’ offers fast and conveniently, also providing…
March 4, 2012 / Chetan Asher
The US steps up efforts to protect online consumer privacy
The US has been pressing hard for a stringent privacy bill of rights, which would allow consumers greater control over…
February 28, 2012 / Chetan Asher
7 ideas to leverage social media to boost your career prospects
Google+, Twitter and Facebook offer a great scope to form meaningful professional contacts, to help connect with top companies, enhance…
February 16, 2012 / Chetan Asher
A search engine that can produce customized corporate versions
Unlike Bing or Google, Wolfram Alpha does not actually forage the Web. It tries to cull information from its own…
February 14, 2012 / Chetan Asher
Pin-pointing a peculiar online phenomenon
The social media space, even when there’s talk of some saturation creeping in, actually continues to evolve at a rapid…
February 5, 2012 / Chetan Asher
Fight for online data privacy gets new legal edge
Would you really be worried if your mobile number or other sensitive private data on the Web was becoming accessible…
November 30, 2011 / Chetan Asher
Insights on social shopping and research process trends
According to a latest Social Shopping Study, many people now have integrated the various social media channels in all stages…
July 1, 2011 / Chetan Asher
Will Google’s social media foray click with the users?
Media analysts feel Facebook users are not likely to simply duplicate and deploy their close network of friends on Google+.…