December 24, 2011 / Chetan Asher
Four tips to create brand awareness within your online community
In the dynamic age of social media, traditional marketing means won’t suffice. Social media has built a two-way stream in…
December 21, 2011 / Chetan Asher
Analyzing trends in social marketing reach
Social networks are a powerful platform for consumer-driven businesses like boutiques, restaurants, and others in order to build a loyal…
December 16, 2011 / Chetan Asher
Companies focus on smartphone and tablet users
One noteworthy aspect of the emerging digital holiday shopping landscape is the evolution of wireless media from shopping and sharing…
December 15, 2011 / Chetan Asher
Carving a new ‘path’ in sharing personal memories and moments
A photo mobile social start-up, Path, was launched with great promise and much fanfare late last year. Its founder, Dave…
December 14, 2011 / Chetan Asher
A more user-friendly Twitter tries to catch up with Facebook
Created as a social platform for sending catchy missives akin to text-driven interaction, Twitter now boasts close to 100 million…
December 12, 2011 / Chetan Asher
What makes the 2011 Golden Tweet Award winner stand out?
Every year, Twitter announces the Golden Tweet Award. It is given to a tweet, which has not only been the…
December 9, 2011 / Chetan Asher
Twitter redesign to engage users and draw advertisers too
Allow your brand to take flight on Twitter thanks to an enhanced profile page, proclaims Twitter about its new launch.…
December 9, 2011 / Chetan Asher
Analyzing the kind of topics widely circulated in social realm
Researchers at one of the world’s most popular networking site, Facebook, have done a detailed study on links of the…
December 8, 2011 / Chetan Asher
Most popular shared links on Facebook
A team of Facebook researchers looked at the most commonly shared posts or article links in the US on the…
December 8, 2011 / Chetan Asher
Smart social shopping gains in popularity
Popular social platforms are playing out a major part in reshaping the holiday sales spectrum this season. Well conceived and…
December 6, 2011 / Chetan Asher
Relevance of QR codes for small businesses
Marrying the Internet to handheld devices is becoming a necessity. Small businesses are learning to factor in the growing proliferation…