March 4, 2012 / Chetan Asher
The US steps up efforts to protect online consumer privacy
The US has been pressing hard for a stringent privacy bill of rights, which would allow consumers greater control over…
Search is changing. AI discovery is accelerating. Audience behavior is evolving. Our insights section is built for teams that want practical thinking on what is changing, what matters now, and what leading brands should do next.
March 4, 2012 / Chetan Asher
The US has been pressing hard for a stringent privacy bill of rights, which would allow consumers greater control over…
March 3, 2012 / Chetan Asher
It’s difficult to pinpoint exact traits of a successful viral video phenomenon. It’s not easy to tell why some of…
March 2, 2012 / Chetan Asher
Promotion through a viral video can be highly effective when it comes to growing your audience. Keeping this in mind,…
March 1, 2012 / Chetan Asher
Games are being increasingly employed as a potent and targeted marketing tool by brand managers. The idea behind the move…
February 29, 2012 / Chetan Asher
The creation of MIT Media Lab graduate, Jonah Peretti, this is a news+search+social site that leverages his immense expertise in…
February 28, 2012 / Chetan Asher
Google+, Twitter and Facebook offer a great scope to form meaningful professional contacts, to help connect with top companies, enhance…
February 27, 2012 / Chetan Asher
Several leading companies in the domain of social scoring are further refining their processes, using more nuanced methods to sift…
February 25, 2012 / Chetan Asher
There are two broad types of authorities to define links’ relevance – Absolute authority and relative authority. Sites such as…
February 23, 2012 / Chetan Asher
Getting an authority link to a business site or personal blog is one of the most crucial elements of widening…
February 22, 2012 / Chetan Asher
A ubiquitous webpage now finds a more lively and dynamic reflection as a tweet, a bit.ly link, an update on…
February 21, 2012 / Chetan Asher
An array of smart tools has arrived on the scene in recent times to facilitate the task of publishers to…