April 26, 2016 / admin
GOOGLE BRINGS A MAJOR UPDATE TO ANALYTICS MOBILE APP FOR BOTH ANDROID & iOS
Google now wants to catch businesses on the go. That’s the reason why Google went for a makeover of its…
November 17, 2015 / admin
ELECTRONIC AND NON BRANDED TERMS DOMINATING THIS YEAR’S GIFTING SEASON SO FAR: AN ONLINE STUDY
Celebrations have already begun, especially with Thanksgiving Day about to hit the town. As online shoppers are getting busy as…
November 12, 2015 / admin
RECOGNIZING & RESOLVING TRAFFIC DROP
Opening Google Analytics and seeing the web traffic go down is a nightmare. However, panicking over the issue is not…
September 10, 2015 / admin
DECODING THE MATRIX OF ONLINE CONVERSIONS
You don’t want the matrix of your online conversion to become quite complicated like the plot of science fiction Hollywood…
August 23, 2012 / Chetan Asher
How has your Life been after Google’s Penguin Update? – Diagnose, Recover, Rebuild
Google’s Penguin update, sounds familiar? Let us go back in time. What was the Penguin update? It was an algorithmic…
August 17, 2012 / Chetan Asher
Google alters its search algo to punish copyright violators
Google’s love-hate relationship with content creators has just got better. Early this week, Google announced that it will be altering…
August 3, 2012 / Chetan Asher
Why ad targeting is tough and what does it take?
Microsoft just recently stated that it was taking a whopping $6.2 billion writedown owing to the unsuccessful aQuantive acquisition. This…
July 6, 2012 / Chetan Asher
A Step-by-Step Guide to have a Successful YouTube Channel
Having a YouTube Channel and then promoting it, is the need of the hour. Why? Because:
May 17, 2012 / Chetan Asher
Dabbling in personal analytics for customized search
In today’s technology driven and Web-oriented world, all of us are bound to accumulate a vast load of data about…
May 2, 2012 / Chetan Asher
6 Tips to Lower your BOUNCE RATE
Bounce rate has always been an unresolved mystery. Is it good for your website traffic or will it affect the…
April 6, 2012 / Chetan Asher
Relevance of qualitative and quantitative analysis to successful SEO
Getting your SEO strategy right demands well-targeted competitive insight plus very specific recommendations, going beyond any optimization process basics’ rulebook. …