March 28, 2011 / admin
Why does devising campaigns on social media demand care and caution?
What are the repercussions when a specific strategy or behavior pattern is deemed antisocial by a large section of social…
March 27, 2011 / admin
Speed and reach of social media makes it both a challenge and opportunity
Social media platforms like YouTube, Facebook and Twitter have been accepted as highly effective means of reaching out to consumers.…
March 9, 2011 / admin
Pitfalls of neglecting social media in terms of brand building
An in-depth and accurate knowledge of your prospects’ mindset does help, when it comes to building great products, and give…
March 8, 2011 / admin
How can you run a successful social media campaign?
There’s no disputing the fact that today’s tech-savvy and intelligent consumers are greatly influenced by the Internet, social media in…
March 7, 2011 / admin
Why cannot you ignore social media in your marketing mix?
Social Media sure has emerged as a must-use tool for most modern marketers, who are in search of effective ways…
March 4, 2011 / admin
How social media has empowered the consumer and what are its implications?
Consumers can now freely air their opinions and express their views on blogs, review sites, forums etc, leaving behind a…
March 3, 2011 / admin
Why is it vital to align your online marketing strategy with review and search sites?
Online marketing has become very complex and challenging owing to a greater flow of information and choices available to prospects,…
March 2, 2011 / admin
Basics of B2B social media marketing
Apart from ease of communication they offer, social networks like Facebook, MySpace and Twitter have also served as a powerful…
March 1, 2011 / admin
Be careful while interacting on the Web
Be prudent while sharing your views, posting official content and while interacting with other network users – known as well…
February 28, 2011 / admin
What holds the key to a successful social media campaign?
Surveys in the past have established that most top brands benefit from social media as their prospects engage with them…
February 25, 2011 / admin
Thriving in today’s competitive marketplace with a social media push
Technology paves the way for more intense and meaningful interactions something which wasn’t easier for small companies in the past. …