March 4, 2011 / admin
How social media has empowered the consumer and what are its implications?
Consumers can now freely air their opinions and express their views on blogs, review sites, forums etc, leaving behind a…
March 2, 2011 / admin
Basics of B2B social media marketing
Apart from ease of communication they offer, social networks like Facebook, MySpace and Twitter have also served as a powerful…
March 1, 2011 / admin
Be careful while interacting on the Web
Be prudent while sharing your views, posting official content and while interacting with other network users – known as well…
February 28, 2011 / admin
What holds the key to a successful social media campaign?
Surveys in the past have established that most top brands benefit from social media as their prospects engage with them…
February 25, 2011 / admin
Thriving in today’s competitive marketplace with a social media push
Technology paves the way for more intense and meaningful interactions something which wasn’t easier for small companies in the past. …
January 28, 2011 / admin
Making online sharing more personal and safer
With Facebook and Twitter, and LinkedIn (apart from YouTube) dominating the networking scene, it may sometimes make you feel as…
January 27, 2011 / admin
Will ‘no following, no friending Path’ work?
Alongside the more popular networking sites worldwide, certain specialized networking avenues online are also trying to carve a niche for…
January 25, 2011 / admin
Specialized networks look to carve a niche
With the membership of Facebook now approaching almost 600 million, and more apps and features being added to it continually,…
January 21, 2011 / admin
Importance of customer-centric communications on Web 2.0
Social media is now a must-use tool for modern marketers, looking for effective ways and means of customer engagement. Popular…
January 17, 2011 / admin
Seek expert’s help to enhance your brand’s online reputation
For a small business owner operating primarily on the Web, a good online reputation management is very important. It’s clearly…
January 5, 2011 / admin
Small-business ventures turn to crowdfunding networks
The crowdfunding concept began a few years ago as a way for filmmakers, musicians, photographers and other artists to get…