March 30, 2012 / Chetan Asher
‘Over Optimized’ Sites: be ready to take a hit in google’s next update
Earlier this month, Matt Cutts mentioned that Google was working on a new change in its algorithm that would make…
March 29, 2012 / Chetan Asher
New Display Network Tab to facilitate campaign optimization
Google’s latest changes to AdWords are devised to make it convenient to buy and track display ads on its network.…
March 28, 2012 / Chetan Asher
Bing’s dynamic approach to whole page relevance
In an effort to enhance its search results quality, Bing is bringing about an array of changes, encompassing not just…
March 27, 2012 / Chetan Asher
Yelp makes local search easier for Apple users
Apple has made a smart move by partnering with Yelp and focusing on ‘local’ search results to provide better results…
March 26, 2012 / Chetan Asher
How a Google Change may wrongly attribute search traffic to referral traffic?
Google’s set to make a major change to the way it reports key referrer information for its Chrome browser user.…
March 26, 2012 / Chetan Asher
Google’s ‘Going Local’ attempt can be effective
February ended with 40 almost unique changes. We have already briefed you with the major changes affecting your SEO campaigns.…
March 25, 2012 / Chetan Asher
Seven enhanced adCenter features
With a series of upgrades, users of Microsoft Advertising adCenter can comes cross newer and more improved features that will…
March 24, 2012 / Chetan Asher
By default, Firefox set to utilize Google Secure Search
The Firefox browser is well on track to put to use a secure method to search Google by default. The…
March 23, 2012 / Chetan Asher
Implications of Google’s HTTP Referrer changes
In an endeavor to further improve to surfacing of search query data through Webmaster Tools, Google has unveiled another change. …
March 22, 2012 / Chetan Asher
Implications of Facebook Timeline for small businesses
Facebook Timeline is going to become mandatory for everyone, all companies included, post March 30, 2012. There are several key…
March 21, 2012 / Chetan Asher
How can opportunities tab help your campaign?
The Opportunities tab is a key area of an AdWords account to help businesses improve online ad campaigns. It can…