April 28, 2012 / Chetan Asher
5 top features of Google AdWords for YouTube video
Attracting nearly 800 million monthly visitors across the globe, YouTube is a powerful and popular advertising platform. As we are…
April 20, 2012 / Chetan Asher
New matching behavior option introduced in AdWords campaign
Taking into the fact that not all people are perfect spellers or can inadvertently make mistakes while typing out words,…
March 31, 2012 / Chetan Asher
Factors to consider while conducting your Adwords campaign experiments
Let us try to understand how you can choose to apply ideas as experiments in the Analytics Opportunities tab. Basically,…
March 30, 2012 / Chetan Asher
Achieve enhanced conversions with the Opportunities tab
In this blog post, we shall find out how the Opportunities tab can be of help to your site in…
March 29, 2012 / Chetan Asher
New Display Network Tab to facilitate campaign optimization
Google’s latest changes to AdWords are devised to make it convenient to buy and track display ads on its network.…
March 21, 2012 / Chetan Asher
How can opportunities tab help your campaign?
The Opportunities tab is a key area of an AdWords account to help businesses improve online ad campaigns. It can…
March 19, 2012 / Chetan Asher
Relevance of sitelinks to your ads
A fast, simple albeit effective way for increasing your AdWords efficiency is to add sitelinks to a campaign. If it’s…
November 3, 2011 / Chetan Asher
Ten tips to conceptualize and implement a user-friendly campaign
Before you start thinking about targeting your prospects or locating appropriate keywords, you need to grasp the business goals to…
November 1, 2011 / Chetan Asher
Quick checklist for a successful PPC campaign
Different PPC platforms allow you to access different niche or specific audiences. So it is necessary to do a thorough…
October 31, 2011 / Chetan Asher
Essential ingredients of an effective PPC campaign
A successful PPC campaign demands a great deal of expertise so it is advisable to approach a professional and expert…
October 29, 2011 / Chetan Asher
7 steps to ensure a good ROI from your ad campaign
To maximize your ROI as well as minimize your risk, your ad campaign should have a solid base. For this,…