The secret mechanism that ranks sites in Google’s organic search results is known as Ad Rank. Ad Rank determines where advertisements appear in sponsored results...
Category - Google Adwords
GOOGLE RESTRICTS PAYDAY LOAN ADVERTISERS FROM USING ITS ADVERTISING PLATFORM
Google recently updated its personal loan advertising guidelines that will have an impact on a lot of financial players in the market. According to...
GOOGLE TARGETS US AUTOMOTIVE ADVERTISERS THROUGH AUTOMOTIVE MOBILE SEARCH ADS
This time Google’s doing its bit to help the cause of US automakers by launching specialized mobile search ads for US auto manufacturers and...
GOOGLE TO ROLL OUT A MAJOR ADWORDS UPDATE TO SUIT THE REQUIREMENTS OF MOBILE ADVERTISERS
Google’s reportedly in the process of rolling out a major update of it’s revamped AdWords platform to better suit the mobile marketing...
GOOGLE’S LATEST EXPERIMENT ALLOWS USERS TO CALL/TEXT GOOGLE TO FIND A LOCAL SERVICE PROVIDER
Google in the recent times has been experimenting a lot on developing new advertising strategies to deliver more value to its existing advertisers...
You are wasting some serious money on AdWords, if…
There’s nothing like Google AdWords & I am a huge fan of this self-serving Ad platform. But one thing is for sure, it is not fruitful for...
SEO OR PPC SERVICE, WHICH ONE WOULD YOU PREFER IN 2016?
The Search Marketing History Search marketing services have come a long way in their more than a decade long journey. There was a time when marketers...
THREE DEADLY B2B PPC MISTAKES OF 2015 THAT YOU CAN BETTER AVOID IN 2016
There aren’t any such visible differences or magical formulas when it comes to approaching a certain B2B or B2C PPC campaign. It’s all...
Google in the present era never ceases to amaze us. And its Customer Match feature does just that. Advertisers use this to draw in the set of...
Hello there! Today we’ll talk a bit about what AdWords can do for you. If we look around the world, all businesses are on the lookout for...
Since the launch of the Google AdWords, it has been evolved drastically over the past few years. From a simple Ad platform to a self-serving platform...