March 24, 2016 / admin
BUSINESSES AT LARGE TEND TO NEGLECT CUSTOMER FEEDBACK: MOBILE APP SURVEY
Customer feedback plays an important role in roadmap prioritization for businesses. Amongst the various sources available for customer feedback, mobile…
March 23, 2016 / admin
MOBILE AD BUDGET UP BY 150% WITH PUSH-ENABLED USERS BEING MORE ENGAGED
Recently, similar mobile app reports were released from Kenshoo and Localytics. The former one talked about the key trends noticed…
March 19, 2016 / admin
A GOOGLEBOT CRAWLER UPDATE FROM IPHONE TO ANDROID SMARTPHONE USER-AGENT IS ON THE WAY
April 21, 2015 is a date that a lot of businesses find hard to forget. The day is best remembered…
March 11, 2016 / admin
GOOGLE INTRODUCES CLICK-TO-CALL FEATURE IN MOBILE’S ORGANIC SERPS
After successfully testing the Click-to-Call feature for ads and local business listings, Google’s now testing it out for its organic…
March 10, 2016 / admin
GOOGLE NOW ENABLES USERS TO CUSTOMIZE THEIR GOOGLE APP EXPERIENCE
Last week, Google rolled out an update to Google Now that allows users to customize their Google App experience. As…
March 9, 2016 / admin
US SMARTPHONE OWNERS WILL OUTGROW ITS DESKTOP INTERNET USERS BY MID-2017
If comScore’s recent Mobile and App report is anything to go by, then mobile users may soon overtake desktop internet…
March 8, 2016 / admin
BUSINESSES WITH RESPONSIVE WEB DESIGN GENERATE 24% MORE MOBILE EMAIL CLICKS THAN BUSINESSES WITHOUT ONE
Mobile traffic now accounts to more than half of the total internal traffic to a site. This makes responsive web…
March 2, 2016 / admin
What B2B Businesses Need to Know about Having a Mobile-friendly Platform
Post April 21, 2015 the world of internet marketing took a drastic turn. With mobile searches outnumbering desktop crawls, the…
February 23, 2016 / admin
HOW SMALL BUSINESSES CAN PLAN THEIR MOBILE APP LAUNCH
Due to their limited presence and resources, SMEs find it difficult to reach out to their intended target audiences. That’s…
February 17, 2016 / admin
IT’S TIME TO STOP PLAYING THE GUESSING GAME IN APP MARKETING
Gone are the days when the number of downloads portrayed actual success of an app. A few years back, seeing…
February 11, 2016 / admin
HOW TO GET USERS & KEEP ‘EM COMING BACK TO YOUR MOBILE APP
In this ever changing digital era, timely examination of your app marketing strategy is crucial to keep up with the…